![]() Mind you, I’m not saying that Amazon is currently doing any of this. Amazon could also mess with the web experience at will and for example hijack competitors’ web shops. Still, I was astonished to discover that Amazon built the perfect machinery to let them track any Amazon Assistant user or all of them: what they view and for how long, what they search on the web, what accounts they are logged into and more. Here I must say that the privacy expectations for shopping assistants aren’t very high to start with. Reason enough to look into what this extension is doing and how. With success: while not all browsers vendors provide usable extension statistics, it would appear that this extension has beyond 10 million users across Firefox, Chrome, Opera and Edge. I recently noticed that Amazon is promoting their Amazon Assistant extension quite aggressively.
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